copywriting-101

There are numerous types of content you’ll want to create as part of your SEO strategies. Videos, podcasts and images are all popular. But nothing is quite as popular as written content. Blogs in particular are an easy, effective way to engage with customers, boost brand awareness and increase your site’s position in the search […]

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content-marketing-brand-seo

Traditional marketing tactics aren’t as effective as they once were. Potential customers don’t respond well to the “hard sell” approach. Instead, they want objective information about the product or service they’re interested in. This is where content marketing and SEO can be a powerful tool. Content marketing is the best way to provide useful, engaging […]

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copywriting-seo-content-toronto

There are two ways to increase your sales. You can increase your traffic, under the reasonably safe assumption that there will always be a percentage of people who will purchase your product once they learn about it. Increasing your traffic is do-able with a little bit of luck and a whole lot of SEO wizardry. […]

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brand-management

Even a small marketing mistake can cost your business a lot of money. In fact, there isn’t much reason to put the time, effort, and money into digital marketing if you’re not going to do it right from the start. Instead of outlining how to do digital marketing the right way, we’re going to discuss […]

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infographics-marketing-seo

Infographics are all the rage these days – and for good reason. They’re extremely popular among readers and are among the most frequently shared types of content on almost all social media platforms. Simply put, infographics have a high likelihood of going viral. Another huge benefit of infographics is that they’re so easy to make. […]

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