ux-design-toronto

User experience and SEO go hand in hand. To attract people to your site, you need to have a strong SEO foundation. And without that foundation, you could be missing a huge audience. Once you get people to your site, you need to keep them there. That’s where a strong user experience comes in. Without […]

Read More »

google-AMP-and-mobile-web

If you were just getting a handle on your SEO, you might want to sit down for this. Google has rolled out AMP, also known as the Accelerated Mobile Pages Project, to all website results. AMP could mean big changes for the mobile web if it becomes widely adopted and used as a standard moving […]

Read More »

mobile-marketing-toronto

Have you noticed how connected people are to their phones these days? This connection is a goldmine for marketers! In this article, we’ll give a quick rundown on how to get started with mobile marketing using Google’s four “micro-moments” and reaching your customers while they’re on the go. I-want-to-know moments We’ve got Siri, we’ve got […]

Read More »

social-media-marketing

Successful SEO strategies are moving away from exact match keywords and towards overall user experience. Social media is playing an increasingly larger role in creating a great user experience. Your social media presence will influence customer behavior, brand recognition, search ranking and more. As a Toronto based SEO company we here at Academic Ads understand […]

Read More »

ppc-management-toronto

While there are plenty of SEO strategies a business can implement for free, sooner or later you’ll likely have to spend at least something on advertising. If you don’t, you risk losing both potential customers and search rank position. Pay-per-click is almost always the best move for most businesses. PPC is cost-effective, suitable for any […]

Read More »