improveconversion

If you’ve ever had the misfortune to work in telemarketing, you know it’s all about the conversion rate: how many of those dinner-interrupting calls are you turning into sales? Actually, the conversion metric can measure more than sales: it basically tallies the percentage of prospective customers who take any action that you want them to […]

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what is your business?

Maybe you’ve finally decided that working for other people just doesn’t fit your personality and skills, and despite what your family and your college and your bosses at those first menial jobs told you, you are okay with that. It doesn’t mean you’re never going to amount to anything; far from it. You are going […]

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online-marketing-agency-toronto

When it comes to running an online marketing agency here in Toronto there are a bevy of tools available for marketers these days that improve processes and deficiencies far and wide. We are going to go over the best ones that we have found worked for us over the past 2 years of business, as […]

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